The effective and accessible advertising solution
MyAds Platform
Premium – Addressable – Sustainable – Easy&Fast
Premium Inventory
At MyAds Platform we consider that qualitative local inventory is key to reach the highest performances. That’s why we only work with websites we have curated and monitor regularly.
Qualitative Data
Whichever objective you choose, MyAds is made up of a variety of robust and complex algorithms, all based on Artificial Intelligence, predictive modelling, accurate forecasting and machine learning. Data science is at the heart of the platform.
Live Reporting
As our customers’ return on investment is key, MyAds Platform is totally transparent and offers you a real-time dashboard with a clear and detailed view of your campaign’s performance, as well as an end-of-campaign report with actionable elements.
No Fees
Using the platform costs you nothing. No fees, no installation costs, no subscriptions, whether self-service or managed service.
Just pay for what you need and focus on the ROI of your digital campaigns
Join MyAds TodayCARE
Carbon Absorption & Reduction Endeavour
Let’s work toegether for a Carbon-neutral digital advertising world
- We optimize the weight of your creatives
- We reduce CO2 emissions by 85% compared with a conventional campaign
- We work with ECO-friendly partners
- Your performance is not affected
- We cover the cost of the CARE program
- The CARE program is endorsed by the South Pole Company®
- You will receive a CO2 offset certificate at the end of the year
Discover more about the CARE program
3 buying options
Reach, Branding or Traffic, it is up to you to choose your objective and select our buying model according to your needs.
MyAds Action
The CPC model
An option focused on performance and qualified traffic that allows you to create and put online native digital, display or video campaigns in just a few minutes.
MyAds Action’s main algorithm ‘checks’ the best possible ad placement for each channel, each creative, each product type and above all the semantic content on each page of the site and predicts the best potential ad placement for each creative in each campaign, in real time. In this way, MyAds offers a guaranteed cost per click for your campaign.
You can choose between three types of campaign to best suit your needs: Auto-Pilot, Inventory or Audience. Whichever you choose, your campaigns will evolve in a Premium and Brand safe environment.
MyAds Impact
The CPM model
MyAds Impact gives you access to premium digital advertising in all formats, from video and bannering to audio*.
We only use premium local content to ensure brand safety and an authentic connection with your customer.
MyAds includes a unique data management platform (DMP) with over 250 segments per market, allowing you to reach the right target at the right time with the right type of media.
Campaigns are automated and optimised by AI, and manually supervised to ensure the best delivery of your campaign with perfect timing.
A comprehensive, granular and automated reporting tool is available, with simple and effective indicators giving you accurate results for your campaign. This report also includes the environmental impact of your campaign.
*coming soon
MyAds Reach
The GRP model
MyAds Reach is the ideal product to ensure the reach and pressure of your online advertising campaign. With coverage of over 55% of the Belgian population (FR and NL).
MyAds Reach also uses exclusively premium local content to ensure brand safety and an authentic connection with your customer.
MyAds includes a unique data management platform (DMP) with more than 250 segments per market allowing you to reach the right target at the right time with the right type of media.
A powerful prediction/planning tool that analyses your target reach, OTS, GRPs, GRP costs, the number of targeted impressions required and the ideal budget for your campaign.
Campaigns are automated and optimised by AI, and manually supervised to ensure the best coverage of your chosen target group.
A complete, granular and automated reporting tool is available in MyAds, with simple and effective indicators giving you precise results for your campaign. This report also includes the environmental impact of your campaign.
Performance
Automatic optimization of your campaign using machine learning and artificial intelligence.
Secure
All websites and all the generated traffic is AdFraud free. We manage the generated traffic to guaranteed its authentic and safe.
Extended support
Whether you use MyAds as a self-service or managed service, we will answer your questions with a very high level of SLA, either live via our chat, or by e-mail via one of our dedicated account managers.
AI at your service
Thanks to our AI and Machine Learning, we guarantee a cutting-edge performing campaign with 100% on target delivery. We ensure all your invested budget goes to the right audience to let you get the most out of your campaigns.
4 Steps
STEP 3
Utilize our precise forecasting tool to achieve your campaign’s key performance indicators (KPIs) with accuracy.
STEP 1
Use advanced targeting criteria and tap into a wide array of premium local sites for nationwide coverage.
STEP 2
Easily upload your creative assets, and validate your campaign in a few simple clicks.